  A recent study revealed that only one out of eight buyers rated  sales presentations valuable. Ouch! Why?  Talking brochures,  monologues, cookie-cutter PowerPoints.  Most sales  presentations are based on advice handed down from the last  century.  The challenge of engaging and persuading  todays crazy busy buyers in a sea of information and  me-too solutions demands new skills.  Sales  Presentations For Dummies provides salespeople with the  critical skills necessary to create and deliver a compelling  presentation that engages and motivates todays prospects to  take action.  Through examples and experience collected from  thousands of actual sales presentations, you will learn a  blockbuster formula and an innovative set of tools and tips to keep  your audience engaged during your presentation from the opening  hook to your climactic call to action.

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Sales Presentations For Dummies

2015

Wiley

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