|Content marketing is growing and becoming more competitive. As a business owner, it is necessary to stay on top of it all. To find success and create a viable, notable online presence, it is important to create content about what you can do, how you can do it, and why you do it better than anyone else in your field. By knowing the best content strategies by top content markers, you can be confident that your content is reaching the target audience and you are meeting the marketing goal for your organization. This gives your audience something to talk about. The book, "THE BUSINESS OF CONTENT MARKETING," gives you insight to the best tools you need to promote your business.